"From alternative energy and nanotechnology to electric vehicles, vast opportunities for U.S. innovation and economic growth are developing in new and expanding industry sectors," wrote Mr. Bhatia. "There is an incredibly powerful tool at hand that can help U.S. industry tap into these technologies and out-innovate competitors in the global market. I'm talking about standardization - and there has never been a better time for American businesses to leverage standards and conformance to gain a powerful trade advantage.
"Standardization not only informs the direction of innovation, it impacts the strength of the American workforce," continued Mr. Bhatia. "In short, standards have the power to turbo-charge innovation and fuel business growth. That's why the U.S. standardization community has launched the Standards Boost Business outreach initiative - to help companies understand the strategic and economic value of standards to business and to our overall national competitiveness."
Coordinated by ANSI with partners across the U.S. standardization community, Standards Boost Business is an outreach initiative to help U.S. businesses leverage the power of standardization in driving business growth, spurring innovation, and advancing U.S. competitiveness. In his blog post, Mr. Bhatia highlighted ways in which companies and organizations have saved millions of dollars and increased efficiencies through standardization, and outlined three important steps for corporate leaders to take to ensure their companies reap the benefits of standards and conformance.
"At a time when the public and private sectors are looking to new technologies to help spur job creation and ensure America's strength in the innovation age, it is more important than ever for U.S. companies to harness the power of standardization," Mr. Bhatia continued. "Together we can foster innovation, drive business growth, and advance U.S. competitiveness on the global stage. I hope you will visit www.standardsboostbusiness.org and get involved in standardization today."