ANSI - American National Standards Institute
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New Year’s Eve Ball Redesigned: LED Technology Ensures a Bright Start to 2008

New York, Dec 26, 2007

In just a few days, more than one million revelers will come together in Times Square to count down to the arrival of 2008. All eyes will be on the New Year’s Eve Ball, which makes its annual descent for the 100th time this year.

A universal symbol of celebration and renewal, this year’s Ball is all new and more than twice as bright as its previous incarnation, which had been in use from 2000 to 2007.

Philips Lighting, a company member of the American National Standards Institute (ANSI), provided new solid state lighting technology for the Ball, substantially increasing its brightness, energy efficiency, and color capabilities.

Solid state lighting uses light-emitting diodes (LEDs) – or solid objects – as sources of illumination rather than electrical filaments or gas, as is the case with more traditional incandescent or fluorescent bulbs.

The new Ball features 9,576 Philips Luxeon LEDs which can create more than sixteen million colors and billions of different patterns.

Because LED technology is highly energy efficient, illuminating the Ball on New Year’s Eve will require the same amount of electricity used by ten toasters, or three clothes dryers.

Videos of the unveiling ceremony are available online from the New York Post and the Times Square Alliance. To learn more about the new Ball or the history of New Year’s Eve in Times Square, visit

For more information on the standards supporting LED technology, see the related article, “Dreaming of a Green Christmas: LED Technology Keeps Holiday Spirits High and Energy Bills Low.”

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