As part of its recently-launched advocacy campaign, Recycling is Real, dedicated to promoting and defending plastic recycling in America, the Plastics Industry Association (PLASTICS) has released a new video that showcases efforts to ensure that bottles made from polyethylene terephthalate, or PET, are 100% recyclable and can be made from up to 100% recycled content.

“Plastic recycling is very real, and it happens every single day in Virginia, and across America,” said PLASTICS’ president and CEO Matt Seaholm. “The Recycling is Real campaign will continue to show the public and lawmakers that recycling is undeniable, and is a feasible and economical way to achieve a more circular economy.”

PLASTICS’ Recycling is Real campaign will provide content to help elected officials and policymakers understand that recycling is a vital link of the sustainability and circularity chain, enabling them to make more well-informed decisions about recycling resources for their constituents.

The recently-released video shows recycling efforts at Amcor’s facility in Wytheville, Virginia. Access more information on the campaign via PLASTICS’ news item or view the video.