PMMI recently hosted an episode of its UnPACKed with PMMI podcast on virtual trade events.
“Embracing and Adapting to Virtual Events” examines what has and hasn’t worked for the virtual trade events held and attended by podcast guests. Matt Jones, Dorner vice president of aftermarket sales and marketing and PMMI board member, and Julie Hoover, SMC Global account manager and PMMI board member, discuss the challenges of virtual events, and how their teams have handled them over the course of this unusual year.
Visit PMMI’s website to listen to the podcast.
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