The Association of International Product Marketing and Management (AIPMM) will host a webinar on measuring success through the use of Key Performance Indicators (KPIs) and Objectives and Key Results (OKRs).
In “From Outputs to Outcomes, Achieving Success with OKRs” listeners will learn the difference between KPIs and OKRs and the importance of each; which KPIs have the greatest impact on customers; and how leading product KPIs lead to lagging business outcomes and ultimate business success.
The webinar will be held on Friday, March 25, from 9:00 a.m.-10 a.m. ET. Registration is free. See AIPMM’s website to learn more and register.