ANSI/SCTE is an American National Standard (ANS) that defines ESNI, a web interface facilitating the transmission of event and policy information. This technology provides a functional method for providers to communicate upcoming schedule or signal-based events and corresponding policy to distributors, allowing existing content distribution controls traditionally performed via manual control to be replaced with a programmatic interface and enabling control of content distributed to audiences based on attributes of that audience such as geographic location and device type.
CableLabs and the Open Authentication Technology Committee (OATC) were awarded the Emmy alongside SCTE for their work on the standard. This is SCTE’s third Emmy win.
Learn more in the SCTE news item.